Exceptional OLED picture and rich sound in perfect harmony, powered by the intelligent Cognitive Processor XR™. Billions of accurate colors and pure black make everything you watch and play come to life with natural hues and shades. Acoustic Surface Audio+™ turns the entire screen into a multi-channel speaker that follows the action on screen for a truly immersive viewing experience. 

• Intelligent and powerful TV processing

  See how real your entertainment can be, with immersive depth and lifelike picture quality, powered by Sony’s intelligent Cognitive Processor XR™. Hundreds of thousands of individual on-screen elements are processed and remastered in the blink of an eye.

• Pure black and stunning highlights

  Feel the beauty of OLED contrast with pure black and lifelike brightness. XR OLED Contrast Pro™ analyzes and enhances the picture for immersive depth and realism, resulting in ultra-detailed shadows and crisp, clean peak highlights.

• Billions of real-world colors

  Access billions of accurate colors and reproduce each shade with the subtle differences seen in the real world. XR Triluminos Pro enhances the range of hues and saturation, revealing extremely precise details within textures, and skin tones that look completely natural.

• The entertainment you love. With help from Google

  With 700,000+ movies and TV episodes, live TV, and more available across 10,000+ apps, Google TV takes streaming and live TV to the next level, bringing together your favorite entertainment from across your apps and organizing it all, just for you.

• Movies on us with BRAVIA CORE™

  With the BRAVIA CORE™ app, enjoy the latest Sony Pictures Entertainment titles and the largest IMAX® Enhanced collection. Simply redeem the included credits to choose from hundreds of the latest releases.

• All your game settings in one place

  With Game Menu, quickly manage your gaming picture settings and exclusive assist features in a single convenient interface. Get access to features like Black Equalizer, apply Crosshair overlay, and use Screen Size feature to shrink your screen for precision gaming.

• Level up your gaming with HDMI 2.1 features

  Sony TVs deliver a thrilling gaming experience with support for 4K/120, VRR, and ALLM as specified in HDMI 2.1. With 4K/120 you get up to 120fps in 4K resolution on compatible games.

• Perfect for PlayStation® 5

  Get detailed, responsive game play and feel the action all around you with Sony TV exclusive feature for the PlayStation® 5 console. Auto HDR Tone Mapping automatically adjusts the HDR settings of the PS5® console to the TV for detailed, high-contrast scenes.

• Cinematic content as the creator intended

  Get extraordinary picture quality and enjoy your favorite content the way it was designed to be seen. Dolby Vision® makes scenes come to life with striking highlights, deeper blacks, and vibrant colors.

• The screen is the speaker with sound and picture in perfect harmony

  Hear an exceptional audio experience with more realistic sound and clear dialogue. With Acoustic Surface Audio+™, actuators behind the TV vibrate to produce sound from the entire screen and elevate the soundstage.

• Pairs perfectly with Sony soundbars

  Paired with select Sony soundbars, our latest TVs go even further to bring you an unmatched audio-visual experience. Acoustic Center Sync synchronizes the TVs speakers with the soundbar, reinforcing the center speaker channel for clearer, fuller vocals.

• Bring back lost texture and detail, the intelligent way

  Bring back lost texture and detail, with reduced noise and blur, and see all your HD and digital content upscaled to near-4K resolution with XR Clear Image and XR 4K Upscaling.

• Intelligent motion processing for fast-moving, blur-free scenes

  Watching sports and action-packed movies just got a whole lot better. XR OLED Motion combats blur and judder by cross-analyzing key visual elements and precisely controlling the action in every scene.

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